Velocity Sellers Inc

挑战

Despite success on other channels, HALO saw little to no sales on Amazon before teaming up with Velocity Sellers to grow their business. Since joining, HALO has grown their most dominant e-commerce channel using both Vendor Central and Seller Central on Amazon.

解决方案

Velocity Sellers reached HALO’s goals by using proprietary techniques, best practices, and consistent development of the platform.

成果

THE RESULTS • From $0 per year to multimillions of dollars per year in sales • Advertising with a 12% ACOS.

挑战

Amazon vendors relied solely on Amazon's marketing via Vendor Central, lacking direct communication and growth strategies. Minimal listing optimization resulted in lower sales, despite competitive pricing.

解决方案

Velocity Sellers initiated vital enhancements for the home goods company. We optimized Vendor Central listings for search, managed Sponsored Ads, and launched their FBA-powered 3rd Party Seller Central store. Initially, we tackled various issues, documented in the ads report.

成果

Achievements: 80% revenue surge in Sponsored products in 2 months | 20% organic conversions rise in 4 months | Achieved 35% gross margins with Seller Central | Sustainable ad campaigns at 10% retail price | 40% sales boost in first 6 months

挑战

School Supplies company had advertising campaigns that were running at a very high cost. They had 750+ products but had not optimized them with keywords and had created no A+ pages. They consistently add products to their line every year but had no growth strategy.

解决方案

Velocity Sellers created more efficient advertising campaigns as well as implemented coupons and promotions. Their listings were optimized, with A+ pages for their best sellers. Velocity Sellers communicated directly with the staff at Amazon on account issues to ensure the catalog was appropriately

成果

Results: 50% increase over same period last year | 27% of sales YTD from Advertising 600% Return | Optimized catalog (750+ products) | Developed 22 A+ pages