Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In January nxp.com received 1.1M visits with the average session duration 07:40. Compared to December traffic to nxp.com has decreased by -15.93%.

Visits

1.1M

-16%

Pages / Visit

3.05

Avg. Visit Duration

07:40

Bounce Rate

57.2%

Total Visits last 3 months

Jan1.1M

Dec1.31M

Nov1.21M

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nxp.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Nxp.com's core audience is located in United States followed by India, and China.

Country		All devices	Desktop	Mobile
United States	16.44%	180.71K	87.25%	12.75%
India	12.81%	140.81K	68.51%	31.49%
China	7.26%	79.83K	100.0%	0.0%
South Korea	4.34%	47.73K	69.44%	30.56%
Netherlands	3.93%	43.24K	100.0%	0.0%

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nxp.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Jan 2025

On nxp.com, visitors mainly come from Direct (51.79% of traffic), followed by google.com (26.49%). In most cases, after visiting nxp.com, users go to microsoftonline.com and myworkdayjobs.com.

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nxp.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Nxp.com's audience also visits microchip.com, followed by infineon.com, and arm.com.

microchip.com

Visits:

1.3M

infineon.com

Visits:

2.03M

arm.com

Visits:

1.4M

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nxp.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Nxp.com’s traffic has dropped by -1.74% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 172.79% up to current paid search traffic.

Organic Search Traffic

432.67K

-2%

Paid Search Traffic

5.54K

+173%

Branded Traffic Share

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nxp.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

nxp.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to nxp.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

Jan 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
nxp semiconductors	N	1	9,900	1.31	7.73%
nxp	N	1	8,100	1.68	6.33%
nxp careers	C N	1	2,400	1.79	1.87%
nxp company	N	1	2,400	1.4	1.87%
nxp semicdoncuts expanding into pcie market	I	1	2,400	0	1.87%

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nxp.com Backlink Analytics

Analyze and track nxp.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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nxp.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

48.72K

26.75M

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nxp.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In January the number of backlinks to nxp.com has dropped by -14.78% and equals 26.75M. The amount of referring domains has dropped by -4.12% and equals 48.72K.

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