Ads Launch Assistant

Ads Launch Assistant is the Semrush Ad management platform that lets you quickly create, launch, and optimize high-quality paid ads across Google and Meta—all in one place. The tool is designed to empower businesses of all sizes to achieve their advertising goals—whether that’s attracting new customers, boosting brand awareness, or increasing sales.

With Ads Launch Assistant, you can:

• Launch Google and Meta ads on one platform
• Use AI to create and tailor ads that perfectly match your brand
• Track and optimize your campaigns to maximize ROI.

How can Ads Launch Assistant help me?

Ads Launch Assistant makes it easy to create, launch, and optimize your ads, even if you're new to paid advertising. The platform empowers you to take control of your paid advertising and achieve your business goals, all in one place. 

You can use Ads Launch Assistant to:

• Launch Google and Meta ads on one platform. With Ads Launch Assistant, you can manage all your campaigns in one place, saving you time and streamlining your workflow.
• Use AI to create and tailor your ads. Our AI-powered ad creation tool generates high-quality ad copy, headlines, and UTM tags with just a few clicks. You can also customize your ads to match your brand's unique voice and style.
• Track and optimize your campaigns. Our consolidated reporting and optimization tools help you identify opportunities for improvement and maximize your ROI.

With Ads Launch Assistant, you'll have everything you need to create and manage successful paid ad campaigns—all in one powerful platform.

Who is Ads Launch Assistant for? 

Anyone launching, or planning to launch, paid ads to promote their business on Google or Meta can use Ads Launch Assistant. The tool is built to help all kinds of digital marketers—from entrepreneurs with no previous experience to seasoned PPC specialists.

The tool gives you total control of your ad spend from the get-go. You can start small, spend wisely, and scale up as you see results. If you're new to paid advertising, the pre-filled campaign settings can help you launch with confidence. All you need to do is tell us your goals, and we'll handle the rest.

Even if you're a seasoned pro, Ads Launch Assistant has something for you. The AI-powered assistance provides expert recommendations and insights to skyrocket your ROI. You can also create an entire ad group with a single click—from descriptions and headlines to site link extensions. And with consolidated reporting, you'll get a comprehensive view of how your campaigns are performing—all in one place. 

How much does Ads Launch Assistant cost?

Activating and using Ads Launch Assistant is free. You can create and preview your ads at no cost. To launch your ads, activate a monthly subscription. If you connect an existing ad account, you can choose between the Basic plan ($25/month) or the Pro plan ($99/month).

Here’s a full breakdown: 

Deciding which pricing plan is right for you will depend on your needs and your budget. If you're just starting out or have a limited budget, the Basic plan is a good option. If you need more advanced features or plan to run larger campaigns, the Pro plan may be a better fit. 

How does Ads Launch Assistant work?

Ads Launch Assistant streamlines the ad creation process, making it easy to launch and manage your campaigns. Here’s how it works:

1. Choose your platform. Select Google, Meta, or both to start your campaign.
   
   
2. Set up and fine-tune your campaign. Share your business URL and add optional details for AI-powered ad creation and advanced targeting options. For Google Ads campaigns, you can also export your previous keyword research from Semrush's Keyword Magic Tool or generate top-quality new keywords with AI. The tool will create ad copy specifically tailored to your business. 
   
   
3. Launch your ads. With just a single click, you can publish your ads on both Google and Meta Ads from one window.
   
   
4. Optimize your campaigns. Monitor performance, analyze results, and adapt your strategy based on real-time data, all from a single dashboard. You can also get insights on the best-performing creatives and apply custom optimization rules to help your campaigns perform even better.
   
   

If you have any questions about the Ads Launch Assistant app, please email us at app-center@semrush.com.